Their stays are unique, make them memorable
Fewer than 10 installs
apaleo Certified
Connect app

About Bowo

"When it comes to the visitor experience, Bowo is the market's most comprehensive digital solution. approved by more than 300 restaurants and hotels. The FHT Innovation Award winner.

Bowo helps hotels in their development strategy plan (communication, upsell, loyalty, etc.) by bringing together all of their services and offers in a custom-developed application.

With the Bowo webapp, you provide an intuitive and personalised experience that is completely in keeping with your establishment's identity. For the guest, everything is just a click away : check-in / check-out, room directory, menu order, activity and SPA reservation, instant messaging, customised city guide, digital press, loyalty programme, etc.

You generate additional income in a simple and intelligent manner, while at the same time streamlining your operations. You also have access to a Back Office, integrated into the PMS and POS software, to analyse your KPIs, monitor your activity, the content of your application and facilitate your administration.

It also integrates a CRM to enhance the customer experience and put it on another level.

Bowo is proud to list among its partner hotels: Louvre Hôtels Group, the cinéma-hôtel Paradiso, Sofitel Mexico City Reforma, Villa M, Les Roches Blanches, Lily of The Valley..."

More efficient communication
Communicate effectively with your guests thanks to the digital room directory, push notifications and SMS.
Make your guest's stays unique
Personalize each client's stay in a unique and memorable way: satisfaction and loyalty guaranteed.
Increase your income
Upsell through unique enhancement of your services and through commissions on external services.
Optimize your administration
Online check-in and check-out, payment platform, advanced integration with PMS and POS

Integration features

Get bookings in real-time

When bookings are created or changed in Apaleo, those reservations will be created or updated in Bowo in real-time.

Communicate with guests in real time

Use all the guest data from Apaleo to communicate with guests in Bowo


Starter pack

Digital essentials

59 €/monthly
Premium pack

Communicate and generate additional revenue

159 €/monthly
Gold pack

A memorable experience, upsell and loyalty

239 €/monthly
Diamond pack

Put the customer experience on another level

359 €/monthly