About Otel AI
Otel’s mission is simple: free hotel teams to spend their time with guests, not spreadsheets.
Otel is the AI that does the work in hotels. It plugs into Apaleo and every other system you run — RMS, rate shopper, payroll, F&B, even the legacy ones with no API — and works them as one hotel. Ask anything on your own hotel’s data, answered in seconds. Automate the reporting that eats the morning. Create agents that watch while you sleep.
WHAT HOTEL TEAMS USE IT FOR
They get their mornings back. Every hotelier knows the first hour: export from the PMS, paste into the spreadsheet, send it round. With Otel, “email me a morning brief at 8am” is the entire setup. The pickup workbook, the cancellations, what moved overnight and what it means — built and delivered before you sit down: Excel, PDF, your inbox or Teams. The hour spent building the report becomes the hour spent acting on it.
They hand the boring, routine work to agents. Every hotel has jobs that are pure checking, not judgement. Give one to an agent in plain English and it only speaks up when something needs you: anomalies on new reservations, competitor price moves, rate parity against the OTAs, new corporate names booking in, the no-shows nobody charged. Your morning starts with the short list that matters, not raw data.
They make decisions while everyone is still in the room. One GM settled a debate about closing the coffee outlet an hour earlier by asking Otel in the meeting: how many coffees sold between 3pm and 4pm that week? Nineteen. Decision made, there and then — and when answers stop costing hours, decisions stop queueing.
WHAT STAYS YOURS
It runs on the systems you already have. Click any figure for the source system, the query and the timestamp behind it, and nothing goes live without your yes.
GETTING STARTED
Connect Apaleo in minutes. Nothing migrates. Nothing gets replaced. Most hotels are live in days, with around two hours of their own time.
- Your reporting, done before you sit down
- Pickup, pacing, daily sales, payroll and arrival prep. Describe it once in plain English and Otel builds it, runs it on schedule, and delivers it to email, Slack, Teams or Excel.
- One view across Apaleo and everything else
- Otel reads Apaleo, your rate shopper, payroll, POS and reviews as one hotel. Nothing migrates, nothing gets replaced, and nobody stitches systems together in a spreadsheet again.
- Every figure shows its working
- Click any number for the source system, the query and the timestamp behind it. Your team stops re-checking against Excel, because the number in Otel is the number.
- Nothing goes live without you
- Otel reads your systems and drafts the move with its reasoning attached. A person on your team approves, adjusts or declines. The grind goes. The judgment stays.
Integration features
Ask anything on your Apaleo data, answered in seconds
eservations, rates, room types, blocks, guest profiles and folios, joined to everything else you run and read as one hotel. Ask in plain English and a question about pickup gets answered with the payroll, the comp set and the reviews in the same breath.
Automate the reporting that eats the morning
“Email me a morning brief at 8am” is the entire setup. Describe the report you build by hand; Otel builds it, schedules it, sends it. Pickup by segment, pacing against budget, tonight’s arrivals and VIPs, daily sales — in email, Slack, Teams, WhatsApp or as an Excel workbook.
Create agents that watch while you sleep
Give an agent a job in plain English and it only speaks up when something needs you. Bookings on the wrong rate code. Restrictions left on a soft date. Blocks at zero pickup. Competitor price moves. No-shows that were never charged.






