About TrustYou Customer Data Platform
TrustYou’s Customer Data Platform (CDP) is designed specifically for the hospitality industry to consolidate customer data from various sources such as PMS, feedback systems, and loyalty programs into unified profiles. Utilizing AI-powered insights, it offers comprehensive business intelligence to understand customer behaviors, preferences, and revenue metrics. The platform seamlessly integrates with existing PMS systems, reducing setup complexity and costs. Additionally, it enables targeted marketing through top platforms like Mailchimp and HubSpot and supports omnichannel activation with event-based messaging via email, SMS, and WhatsApp. TrustYou CDP ensures robust data privacy and compliance with GDPR standards, providing a secure and efficient solution for enhancing customer engagement and optimizing operations in the hospitality sector.
- Enhanced Customer Understanding
- Gain a 360-degree view of customer interactions to tailor services and improve satisfaction
- Personalized Marketing
- Target the right audience with personalized information based on detailed customer segmentation
- Increased Direct Bookings
- Optimize marketing efforts to convert indirect bookings into direct ones, boosting revenue
- Measure ROI on Marketing Campaigns
- Receive and act upon detailed statistics and understand the effect of campaigns on audience behavior
Integration features
Customers Dashboard
Merge your customers’ touch points across all platforms and channels (PMS, guest feedback, loyalty, website, etc.) with the help of AI.
Audience Segementation
Target the right customer with the right message at the right time. Build audiences, create campaigns, measure return on investment without relying on other teams.
Revenue Dashboard
See detailed statistics on revenue and compare profitability across locations and categories.